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Growing up on 4th and McBride wasn't easy, but these four friends knew they'd come together as brothers one day and provide for themselves and their families.
With an affinity for culture, including music, sports, art, fashion, and cuisine, the brothers launched 4th and McBride, an investment platform focused on opportunities in the Art and Entertainment sectors. The Family reached a point where they had a significant piece of culture in their care individually. However, 4th and McBride found themselves mismanaging internal communications because their management framework and brand fell far behind. They also needed guidance on how to unify some of their individual investments.
The Family proactively mitigated further mishaps by establishing their corporate communications program. With our help, they developed a brand identity and management system that truly reflected their essence. The four brothers adopted the signature logo, Inspired by the culture they grew up in, specifically, Mitchell and Ness snapbacks and Roc a fella chains. This new system, implemented in Phase 1, brought about increased clarity and a renewed focus on significant opportunities for 4th and McBride.
In addition to the reasons mentioned above, the 4th and McBride signature was selected as the group's main logotype and only logo because of its elegance and corporate appeal; the signature will be well-suited to any room.
More than ten companies with over 4,000 employees are among the members, mainly engaged in investing, storing, and transporting art, entertainment, and cuisine. However, the focus was on constructing the new company's central office, which focused on upper-level management and their respective teams. Each brother took the role of head of each of the company's leading service and product lines. Please take a look at the diagram below.
Executive Management
Business Lines
As an investment group with significant assets under its care, the company required a complex corporate structure that allowed for minimal liability and the ability to make strategic, complex decisions regarding the financial position of its current and future owners and subsidiaries.
With the help of outside counsel, the brothers implemented a limited partnership structure. One of the main goals was to start with a structure that would be attractive to venture capital investors in the future due to its flexibility in income distribution, tax planning, and management control. Each member's limited partner interest in the 4th and Mcbride company is held in respective family partnerships.
By holding the limited partner interests in family partnerships, the brothers can manage and control their interests in the company while potentially benefiting from estate planning advantages, such as passing on interests to heirs with minimized estate taxes.
The general partner is an S-corp with a 2% interest in the partnership, which each family partnership owns an equal interest in. The S-corp limits liability and provides flexibility in distributing profits while avoiding double taxation (since S-corps pass income directly to shareholders). It also can provide benefits in terms of self-employment tax. The 2% interest held by the S-Corp ensures that the general partner has enough control to manage the partnership. Meanwhile, family partnerships retain ownership through their interests in the S-Corp.
Growing up on 4th and McBride wasn't easy, but these four friends knew they'd come together as brothers one day and provide for themselves and their families.
With an affinity for culture, including music, sports, art, fashion, and cuisine, the brothers launched 4th and McBride, an investment platform focused on opportunities in the Art and Entertainment sectors. The Family reached a point where they had a significant piece of culture in their care individually. However, 4th and McBride found themselves mismanaging internal communications because their management framework and brand fell far behind. They also needed guidance on how to unify some of their individual investments.
The Family proactively mitigated further mishaps by establishing their corporate communications program. With our help, they developed a brand identity and management system that truly reflected their essence. The four brothers adopted the signature logo, Inspired by the culture they grew up in, specifically, Mitchell and Ness snapbacks and Roc a fella chains. This new system, implemented in Phase 1, brought about increased clarity and a renewed focus on significant opportunities for 4th and McBride.
In addition to the reasons mentioned above, the 4th and McBride signature was selected as the group's main logotype and only logo because of its elegance and corporate appeal; the signature will be well-suited to any room.
More than ten companies with over 4,000 employees are among the members, mainly engaged in investing, storing, and transporting art, entertainment, and cuisine. However, the focus was on constructing the new company's central office, which focused on upper-level management and their respective teams. Each brother took the role of head of each of the company's leading service and product lines. Please take a look at the diagram below.
Executive Management
Business Lines
As an investment group with significant assets under its care, the company required a complex corporate structure that allowed for minimal liability and the ability to make strategic, complex decisions regarding the financial position of its current and future owners and subsidiaries.
With the help of outside counsel, the brothers implemented a limited partnership structure. One of the main goals was to start with a structure that would be attractive to venture capital investors in the future due to its flexibility in income distribution, tax planning, and management control. Each member's limited partner interest in the 4th and Mcbride company is held in respective family partnerships.
By holding the limited partner interests in family partnerships, the brothers can manage and control their interests in the company while potentially benefiting from estate planning advantages, such as passing on interests to heirs with minimized estate taxes.
The general partner is an S-corp with a 2% interest in the partnership, which each family partnership owns an equal interest in. The S-corp limits liability and provides flexibility in distributing profits while avoiding double taxation (since S-corps pass income directly to shareholders). It also can provide benefits in terms of self-employment tax. The 2% interest held by the S-Corp ensures that the general partner has enough control to manage the partnership. Meanwhile, family partnerships retain ownership through their interests in the S-Corp.
Growing up on 4th and McBride wasn't easy, but these four friends knew they'd come together as brothers one day and provide for themselves and their families.
With an affinity for culture, including music, sports, art, fashion, and cuisine, the brothers launched 4th and McBride, an investment platform focused on opportunities in the Art and Entertainment sectors. The Family reached a point where they had a significant piece of culture in their care individually. However, 4th and McBride found themselves mismanaging internal communications because their management framework and brand fell far behind. They also needed guidance on how to unify some of their individual investments.
The Family proactively mitigated further mishaps by establishing their corporate communications program. With our help, they developed a brand identity and management system that truly reflected their essence. The four brothers adopted the signature logo, Inspired by the culture they grew up in, specifically, Mitchell and Ness snapbacks and Roc a fella chains. This new system, implemented in Phase 1, brought about increased clarity and a renewed focus on significant opportunities for 4th and McBride.
In addition to the reasons mentioned above, the 4th and McBride signature was selected as the group's main logotype and only logo because of its elegance and corporate appeal; the signature will be well-suited to any room.
More than ten companies with over 4,000 employees are among the members, mainly engaged in investing, storing, and transporting art, entertainment, and cuisine. However, the focus was on constructing the new company's central office, which focused on upper-level management and their respective teams. Each brother took the role of head of each of the company's leading service and product lines. Please take a look at the diagram below.
Executive Management
Business Lines
As an investment group with significant assets under its care, the company required a complex corporate structure that allowed for minimal liability and the ability to make strategic, complex decisions regarding the financial position of its current and future owners and subsidiaries.
With the help of outside counsel, the brothers implemented a limited partnership structure. One of the main goals was to start with a structure that would be attractive to venture capital investors in the future due to its flexibility in income distribution, tax planning, and management control. Each member's limited partner interest in the 4th and Mcbride company is held in respective family partnerships.
By holding the limited partner interests in family partnerships, the brothers can manage and control their interests in the company while potentially benefiting from estate planning advantages, such as passing on interests to heirs with minimized estate taxes.
The general partner is an S-corp with a 2% interest in the partnership, which each family partnership owns an equal interest in. The S-corp limits liability and provides flexibility in distributing profits while avoiding double taxation (since S-corps pass income directly to shareholders). It also can provide benefits in terms of self-employment tax. The 2% interest held by the S-Corp ensures that the general partner has enough control to manage the partnership. Meanwhile, family partnerships retain ownership through their interests in the S-Corp.
