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As a creative entrepreneur, artist, or entertainer, your ideas are not just concepts—they are valuable assets. Intellectual Property (IP) is the legal framework that protects those assets, allowing you to own, monetize, and control your creative work. Simply put, IP transforms your music, brand identity, and content into tangible, bankable value.
One of the most notable (and controversial) moves in entertainment history was Michael Jackson’s acquisition of The Beatles' catalog.
In 1985, Jackson spent $47.5 million to purchase ATV Music Publishing, which owned the rights to over 250 Beatles songs. Paul McCartney, who had previously advised Jackson on the power of music publishing, was blindsided by the deal. McCartney had hoped to buy the rights himself but was outbid by Jackson.
This acquisition proved to be a goldmine for Jackson. The royalties generated from The Beatles’ catalog brought in millions, and its value soared over time. By 2016, Sony had purchased full control of the catalog for $750 million, a massive return on investment.
But beyond the financial gain, this deal caused a rift between Jackson and McCartney, highlighting just how critical ownership is in the creative business world.
Whether you’re composing music, designing a brand, or producing content, your IP is your power. It includes:
Without ownership and legal protection, someone else can profit off your work—or even control it. The story of The Beatles' catalog serves as a perfect example of why creatives must manage their IP with care and strategy.
If this post has sparked your interest, it’s time to take action. Start by identifying the IP you already own (or should own) and learn how to protect and monetize it. In the business and entertainment industries, ownership is everything—and with the right protection, your creative assets can generate long-term value.
